If we do the right thing, they reward us with loyalty.”įor Showtime, the move provides an excellent way to get in front of - and attempt to lock in - the next generation of potential premium cable subscribers.
“We’re always trying to find creative solutions to add value back to our premium customers, especially via partnerships, and our focus is on the long-term relationship with each subscriber. Spotify chief premium business officer told The Verge that its Hulu partnership has been "an overwhelming success." For more information about the new student plan, check out Spotify's page right here. Of course, customers can also use their Hulu log-in information to gain access to the separate Showtime Anytime app on devices like iPhone, iPad, and Apple TV.
With the deal, users will be granted access to Showtime via Hulu's in-app premium network add-on feature. To verify your status as a student, Spotify uses a third party service called SheerID. The offer will be live for just over one month, expiring on October 9, 2018.
The updated student subscription is available beginning today and is open only to higher education students above the age of 18 who haven't already tried Spotify Premium. This means that eligible college students can get a Spotify Premium subscription ($9.99/month), Hulu With Limited Commercials subscription ($7.99/month), and a Showtime subscription ($10.99/month) for $4.99 per month. Spotify and Hulu are further sweetening their student subscription offer by adding a monthly Showtime subscription into the mix, pricing everything at $0.99 for the first three months and $4.99 per month after (via The Verge).
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